We are now able to take our Paint and Sip concept around Australia and share the success with our franchise business partners. There was a lot to take in, and Franchise Right walked beside us every step of the way!
Paint Pinot, a unique Art Café was developed by Tina Hansen-Young in Canberra, ACT. So popular was the concept that bookings for the painting events were selling out faster than she could replace them with new bookings!.
Tina wanted to take the concept to the wider Australian audience to enjoy.
But how to do it, and under what growth model was the challenge.
Franchise Right provided Tina and her partner George with a comprehensive franchise development process utilising a step-by-step methodology. The foundation work began with assessing the suitability of the business to scale up using franchising as their model.
The workflows and systems were analysed and updated with fit for purpose technologies that could be applied to many Paint Pinot Art Cafe locations across the country.
All operating systems and processes were documented and hosted on an easy to access automated communications platform to ensure consistently exceptional guest experiences.
Franchisee profiling tools were used to establish laser focused avatars and communication plans for attracting ideal franchise partner candidates to fulfil Paint Pinot’s mission and franchise network development plans.
Paint Pinot is set for growth and is well on their way to offering suitable candidates the opportunity to join their Art Café revolution.
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